Portfolio

Job Description

  • Job Reference:P969002CC_1658223254

  • Job Type: Permanent

  • Job Industry: Business Services

  • Contact Name: Connor Casey

  • Job Location: Dublin (City, ROI)

  • Job Title: Digital Marketing Executive

  • Job Salary: €30000 - €40000 Per Annum

Posted On: 19th July 2022

Portfolio are proud to be exclusively representing our award-wining, multinational HR & Employment Law services client in their search for a Digital Marketing Executive to add to their team! The leading UK’s Employment Law and Health & Safety Specialists, who provide a service to 28,000 Client’s daily business operations are on the hunt. With fantastic office perks, this is the perfect place for high achievers to grow and thrive.

Reporting into the Senior Marketing Manager, the ideal candidate will have hands on experience in a target driven environment where multi-tasking is a must. You will promote activity across a variety of channels for the largest company in the Group.

Day-to-Day Responsibilities as a Digital Marketing Executive:

* Work collaboratively with the marketing team in Dublin to plan and deliver focused digital marketing strategies and activity
* Promote high quality engaging B2B content across several digital marketing channels including organic and paid social media, email marketing, content marketing, PPC and SEO
* Manage and update our social media channels and execute paid social campaigns
* Deliver email marketing communications to prospects and clients
* Work closely with our PR and SEO teams to identify opportunities with publishers, bloggers and influencers to improve our organic reach.
* Support the development of our content marketing strategy including blogs, video, thought leadership guides, whitepaper downloads product fact sheets and multimedia materials
* Help manage the company websites – creating and updating website landing pages
* Prepare content calendars to ensure timely and well executed content across multiple channels and campaigns
* Support the events team with promotion of seminars and webinars
* Prepare and provide regular analysis and reporting (weekly, monthly, quarterly, as appropriate)

Essential Criteria

* Degree in Marketing, Advertising, Communications, or related degree
* Minimum of 2 years’ in a B2B digital marketing role
* At least 2 years’ experience of managing corporate social media accounts
* Experience executing campaigns and tracking performance on paid advertising platforms such as
* Facebook and LinkedIn.
* Excellent creative English writing skills
* Good understanding of content marketing
* Competency using website content management systems
* Experience using analytics tools to measure and optimise performance e.g Google Analytics
* Excellent communication skills
* Proven ability to manage multiple tasks/projects simultaneously and meet deadlines.

P969002CC

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